Aava natural mineral water. (A) /

Launched in 2005, Aava natural mineral water is one of the key brands in the natural mineral water market in India. This case study discusses the dilemma faced by its managing director and his team in light of the emerging competition.

Bibliographic Details
Main Authors:	Jaiswal, Anand Kumar (Author), Palan, Harit (Author), Jain, Ingita (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Aava (Firm) Brand name products > Case studies. Branding (Marketing) > Case studies. Strategic planning > Case studies. Mineral water industry > India > Case studies. Electronic books.
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Call Number:		HD69.B7

HD69.B7	Available