Enterprise Rent-a-Car /

The company that would become Enterprise Rent-A-Car was started in 1957. By 2010, Enterprise had more than 6,000 rental locations in the United States and a fleet of 850,000 cars in service: its parent, Enterprise Holdings (comprising Enterprise, National and Alamo brands) accounted for nearly half...

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Bibliographic Details
Main Authors:	Busse, Meghan R. (Meghan Ruth) (Author), Swinkels, Jeroen M. (Author), Merkley, Greg (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Enterprise Rent-A-Car. Performance > Management > Case studies. Competition > Case studies. Corporate culture > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book

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Call Number:		HF5549.5.P35

HF5549.5.P35	Available