Bata India Ltd : executing a business turnaround /

After setting up shop in India in the 1930s, Bata became a well-recognized footwear company. It was plain sailing for the company until the early 1990s, when the Indian economy was opened up to international competition, bringing international brands with state-of-the-art technology, designs, and be...

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Bibliographic Details

Main Author:	Pai, Vamanan Santosh (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Bata Shoe Company. Corporate turnarounds > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book