Resistance to change at German Media AG : publishing companies in the digital age /

The business model of German Media AG has traditionally relied on revenues from advertising markets to subsidize the newspaper business in the readership market. With the long-term slump in advertising markets that began in 2001 and hit the newspaper industry again in 2008, the company entered a sev...

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Bibliographic Details

Main Authors:	Rothmann, Wasko, 1985- (Author), Wenzel, Matthias (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Corporate turnarounds > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book