Ford CEO Alan Mulally drives home "one Ford" /

Alan Mulally, CEO of Ford, is the central figure of this case. After joining the company in 2006, his hands-on leadership style and removal of a long-established bureaucratic structure led to the development and growth of Ford, following a period of significant losses.

Bibliographic Details
Main Author: Humphrey, Ronald H. (Author)
Corporate Author: Sage Publications
Format: eBook
Language:English
Published: [London] : SAGE, 2016.
Series:SAGE knowledge. Cases.
Subjects:
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Call Number: HD57.7
 
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