Sir Richard Branson : it must be fun /

This case study illustrates the fun-loving leadership style of entrepreneur, Sir Richard Branson, through the creation of Virgin Group, his early beginnings and business model and his future plans.

Bibliographic Details

Main Author:	Humphrey, Ronald H. (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Branson, Richard. Virgin Group. Leadership > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book