Marketing for hospitality and tourism /
For courses in hospitality marketing, tourism marketing, restaurant marketing or hotel marketing. Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a...
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Bibliographic Details
| Main Author: |
Kotler, Philip
(Author) |
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| Format: | Book
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| Language: | English |
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| Published: |
Boston :
Pearson,
[2017]
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| Edition: | Seventh edition. |
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| Subjects: | |
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