Tide, data visualization, and ROI.

In this episode of AMA TV, quick thinking led to viral success when a marketing team took advantage of a public parody. Then the team takes a look at the world of infographics, where data can become art.

Bibliographic Details

Corporate Author:	Sage Publications
Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	Chicago, IL : American Marketing Association, 2012.
Series:	AMA-TV.
Subjects:	Marketing. Marketing > Data processing. Rate of return. Nonfiction television programs. Internet videos.
Online Access:	Connect to this streaming video