The customer journey, event experiences, and engagement.

This episode of AMA TV tries to prepare marketers for their next event. It includes tips and suggestions for the next meeting, the next social media campaign, and even the next job interview.

Bibliographic Details

Corporate Author:	Sage Publications
Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	Chicago, IL : American Marketing Association, 2013.
Series:	AMA-TV.
Subjects:	Consumer behavior. Nonfiction television programs. Internet videos.
Online Access:	Connect to this streaming video