Marketing for competitiveness : Asia to the world! in the age of digital consumers /

Bibliographic Details
Main Authors:	Kotler, Philip (Author), Kartajaya, Hermawan, 1947- (Author), Hooi, Den Huan (Author)
Format:	Book
Language:	English
Published:	Singapore ; Hackensack, New Jersey : World Scientific Publishing Company, [2017]
Subjects:	Marketing > Asia. Internet marketing > Asia.

West Campus Library: Stacks