Making a difference in marketing : the foundation of competitive advantage /
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Abingdon, Oxon ; New York, NY :
Routledge,
2017.
|
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Item Description: | "Routledge Focus." Electronic resource. |
|---|---|
| Physical Description: | 1 online resource. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781315178257 1315178257 9781351712811 1351712810 |