Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques /

Bibliographic Details

Main Author:	Struhl, Steven M. (Author)
Corporate Author:	ProQuest (Firm)
Format:	eBook
Language:	English
Published:	London, United Kingdom ; New York, NY : Kogan Page Limited, 2017.
Subjects:	Marketing research. Consumer behavior. Artificial intelligence. Electronic books.
Online Access:	Connect to the full text of this electronic book