Understanding digital marketing : marketing strategies for engaging the digital generation /
The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web-marke...
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Bibliographic Details
| Main Author: |
Ryan, Damian
(Author) |
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| Format: | Book
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| Language: | English |
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| Published: |
London ; New York :
Kogan Page,
2017.
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| Edition: | Fourth edition. |
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| Subjects: | |
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