Persuasive communication /

Bibliographic Details

Main Authors:	Stiff, James B. (James Brian) (Author), Mongeau, Paul A. (Author)
Corporate Author:	ProQuest (Firm)
Format:	eBook
Language:	English
Published:	New York, NY : The Guilford Press, [2016]
Edition:	Third edition.
Subjects:	Persuasion (Rhetoric) Persuasion (Psychology) Attitude (Psychology) Electronic books.
Online Access:	Connect to the full text of this electronic book