Advertising in the Age of Persuasion : Building Brand America, 1941-1961 /

Documents and analyzes the implementation of the American strategy of consumerism during the 1940s and 1950s, and its ongoing ramifications.

Bibliographic Details
Main Author:	Spring, Dawn (Author)
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2011.
Subjects:	History. Cultural History. History of the Americas. Media Studies. Modern History. Social History. US History. Civilization > History. Communication. History, Modern. Social history. America > History. United States > History. Electronic books.
Online Access:	Connect to the full text of this electronic book

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