When Business Meets Culture : Ideas and Experiences for Mutual Profit /

The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic devel...

Full description

Bibliographic Details

Corporate Author:	SpringerLink (Online service)
Other Authors:	Muñoz-Seca, Beatriz (Editor), Riverola, Josep (Editor)
Format:	eBook
Language:	English
Published:	London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2011.
Subjects:	Business and Management. Behavioral/Experimental Economics. Business Strategy/Leadership. Industries. Management. Organization. Business. Economics > Psychological aspects. Leadership. Planning. Electronic books.
Online Access:	Connect to the full text of this electronic book