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Scaling procedures : issues and applications /

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'Scaling Procedures' examines the issues involved in developing and validating multi-item self-report scales of latent constructs. It supplies cutting-edge strategies for developing and refining measures.

Bibliographic Details
Main Author: Netemeyer, Richard G., 1956-
Other Authors: Bearden, William O., 1945-, Sharma, Subhash
Format: eBook
Language:English
Published: Thousand Oaks, Calif. ; London : SAGE, [2003]
Subjects:
Scaling (Social sciences)
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:'Scaling Procedures' examines the issues involved in developing and validating multi-item self-report scales of latent constructs. It supplies cutting-edge strategies for developing and refining measures.
Item Description:Electronic resource.
Physical Description:1 online resource (xiv, 203 pages) : illustrations.
Bibliography:Includes bibliographical references and index.
ISBN:9781412985772 (ebook) :