Value first then price : quantifying value in business-to-business markets from the perspective of both buyers and sellers /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Hinterhuber, Andreas (Editor)
Format: eBook
Language:English
Published: Abingdon, Oxon ; New York, NY : Routledge, 2017.
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Call Number: HF5416.5 .V35 2017
 
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