Encyclopedia of public relations /

With almost 450 entries, this encyclopedia spans all aspects of the public relations field, from theory and practice to history and includes profiles of great, famous and infamous practitioners.

Bibliographic Details

Other Authors:	Heath, Robert L., 1940-
Format:	eBook
Language:	English
Published:	Thousand Oaks, [Calif.] ; London : SAGE, 2004.
Subjects:	Public relations > Encyclopedias. Electronic books.
Online Access:	Connect to the full text of this electronic book