Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil /

Bibliographic Details
Main Author: Schaffmeister, Niklas (Author)
Corporate Author: ebrary, Inc
Format: eBook
Language:English
Published: Cham ; New York : Springer, [2015]
Series:Management for professionals.
Subjects:
Online Access:Connect to the full text of this electronic book

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