APA (7th ed.) Citation

Batey, M. (2016). Brand meaning: Meaning, myth and mystique in today's brands (Second edition.). Routledge.

Chicago Style (17th ed.) Citation

Batey, Mark. Brand Meaning: Meaning, Myth and Mystique in Today's Brands. Second edition. New York, NY: Routledge, 2016.

MLA (9th ed.) Citation

Batey, Mark. Brand Meaning: Meaning, Myth and Mystique in Today's Brands. Second edition. Routledge, 2016.