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The psychology of advertising /

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Bibliographic Details
Main Author: Fennis, Bob Michaël, 1968-
Corporate Author: EBSCOhost
Other Authors: Stroebe, Wolfgang
Format: eBook
Language:English
Published: Hove, East Sussex ; New York, NY : Psychology Press, 2016.
Edition:Second edition.
Subjects:
Advertising > Psychological aspects.
Consumers > Attitudes.
Electronic books.
Online Access:Connect to the full text of this electronic book
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by Stroebe, Wolfgang, Fennis, Bob
Published 2021
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by Fennis, Bob Michaël, 1968-
Published 2010
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