Organizing your business around the customer.

Not all customers are created equal. Ten percent of your customers often provide ninety percent of your profits. As Roger Siboni explains, the best usage of customer relationship management (CRM) is to enhance the experience for Profitable customers, to bring down costs by automating unProfitable on...

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Bibliographic Details

Corporate Author:	Kanopy (Firm)
Other Authors:	Siboni, Roger (Speaker)
Format:	Video
Language:	English
Published:	[San Francisco, California, USA] : Kanopy Streaming, 2014.
Subjects:	Organizational behavior. Consumer behavior. Customer relations > Management. Internet videos. Nonfiction films.
Online Access:	Connect to this streaming video