Millennials with kids : marketing to this powerful and surprisingly different generation of parents /

Bibliographic Details
Main Authors:	Fromm, Jeff (Author), Vidler, Marissa (Author)
Corporate Author:	ebrary, Inc
Format:	eBook
Language:	English
Published:	New York, NY : AMACOM American Management Association, 2015.
Subjects:	Young adult consumers > Attitudes. Target marketing. Parents. Generation Y. Electronic books.
Online Access:	Connect to the full text of this electronic book

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