APA (7th ed.) Citation

Guido, G. (2001). The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness. Springer US.

Chicago Style (17th ed.) Citation

Guido, Gianluigi. The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness. Boston, MA: Springer US, 2001.

MLA (9th ed.) Citation

Guido, Gianluigi. The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness. Springer US, 2001.

Warning: These citations may not always be 100% accurate.