Modeling Software Markets : Empirical Analysis, Network Simulations, and Marketing Implications /

This book identifies the relevant determinants of modern software markets, and incorporates these in a simulation model that provides the basis for an integrated theory of software markets. The novel approach overcomes the deficiencies of existing approaches such as Network Effect Theory or Models o...

Full description

Bibliographic Details

Main Author:	Westarp, Falk Graf
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	Heidelberg : Physica-Verlag HD : Imprint: Physica, 2003.
Series:	Information age economy.
Subjects:	Economics. Marketing. Management information systems. Electronic books.
Online Access:	Connect to the full text of this electronic book