Contemporary issues in multinational strategy and structure /

Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration. They face strong incentives to maximize economies of scale in research and development, purchasing, production and marketing, and encounter low barriers in the dissemination of technologies and...

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Bibliographic Details

Corporate Author:	SpringerLink (Online service)
Other Authors:	Brock, David M. (Editor), Birkinshaw, Julian M. (Editor)
Format:	eBook
Language:	English
Published:	Wiesbaden : Gabler, 2004.
Series:	Management International Review ; volume 44, number 2004/1.
Subjects:	International business enterprises. Electronic books.
Online Access:	Connect to the full text of this electronic book