Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention /

Bibliographic Details
Corporate Author:	SpringerLink (Online service)
Other Authors:	Hennig-Thurau, Thorsten, 1967-, Hansen, Ursula
Format:	eBook
Language:	English
Published:	Berlin ; New York : Springer, [2000]
Subjects:	Relationship marketing. Customer services > Management. Customer relations > Management. Relatiemarketing. Klantenservice. Klantgerichtheid. Economics/Management Science. Electronic books.
Online Access:	Connect to the full text of this electronic book

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