Sales ethics : how to sell effectively while doing the right thing /

"Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a bottom-up approach that starts from an analysis of sales a...

Full description

Bibliographic Details
Main Authors: Alessandri, Alice (Author), Aleo, Alberto (Author)
Format: Book
Language:English
Published: New York, NY : BEP, Business Expert Press, 2015.
Edition:First edition.
Series:Giving voice to values on business ethics and corporate social responsibility collection.
Subjects:
Description
Summary:"Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a bottom-up approach that starts from an analysis of sales activities to build a business style that, if adopted by an entire organization, can make a difference, thus enhancing the company's success. Italian culture provides a backdrop to the book; the authors reinterpret the particular nature of the country's economic and social fabric and integrate this in an approach to business that can create authentic relationships, shared prosperity, and quality of life across other cultures. Sale Ethics stimulates the development of a self-entrepreneurial mindset that is useful in any field, and provides a simple and effective method of capitalizing on your own talents while respecting others and at the same time garnering the rewards of ethical behavior."--Page 4 of cover.
Physical Description:xxiv, 212 pages ; 23 cm.
Bibliography:Includes bibliographical references (pages 205-208) and index.
ISBN:1606499262
9781606499269
ISSN:2333-8806