APA (7th ed.) Citation

Bruner, G. C. (2015). Marketing scales handbook: Multi-item measures for consumer insight research. GCBII Productions, LLC.

Chicago Style (17th ed.) Citation

Bruner, Gordon C. Marketing Scales Handbook: Multi-item Measures for Consumer Insight Research. Forth Worth, Texas, USA: GCBII Productions, LLC, 2015.

MLA (9th ed.) Citation

Bruner, Gordon C. Marketing Scales Handbook: Multi-item Measures for Consumer Insight Research. GCBII Productions, LLC, 2015.

Warning: These citations may not always be 100% accurate.