Sports marketing : a strategic perspective /

Bibliographic Details
Main Author:	Shank, Matthew D.
Corporate Author:	ebrary, Inc
Other Authors:	Lyberger, Mark R.
Format:	eBook
Language:	English
Published:	Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2014.
Edition:	Fifth edition.
Subjects:	Sports > United States > Marketing. Sports > Economic aspects > United States. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online