Cover Image

City branding and new media : linguistic perspectives, discursive strategies and multimodality /

Bibliographic Details
Main Author: Paganoni, Maria Cristina (Author)
Format: Book
Language:English
Published: New York : Palgrave Macmillan, 2015.
Series:Palgrave pivot.
Subjects:
City promotion.
Government Web sites.
Government marketing.
Internet in public administration.
Description
Physical Description:xii, 162 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references (pages 140-159) and index.
ISBN:9781137387950 (Hardback)
1137387955 (Hardback)