The theory and practice of revenue management /

Revenue management (RM) is one of the most successful applications in Operations Research. The RM has grown from its application with a handful of major airlines to its status today as a mainstream business practice with a growing list of industry users from Walt Disney Resorts to National Car Renta...

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Bibliographic Details
Main Author: Talluri, Kalyan T.
Corporate Author: SpringerLink (Online service)
Other Authors: Van Ryzin, Garrett
Format: eBook
Language:English
Published: Boston, Mass. : Kluwer Academic Publishers, [2004]
Series:International series in operations research & management science ; 68.
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Call Number: HD60.7 .T35 2004
 
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HD60.7 .T35 2004 Available