Open innovation : new product development essentials from the PDMA /

Bibliographic Details
Corporate Author:	ebrary, Inc
Other Authors:	Noble, Charles H. (Editor), Durmusoglu, Serdar (Editor), Griffin, Abbie (Editor)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]
Subjects:	New products > Management. Product management. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references and index.
ISBN:	9781118770788 1118770781 9781118770856 1118770854 9781118947166 1118947169