Open innovation : new product development essentials from the PDMA /

Bibliographic Details
Corporate Author:	ebrary, Inc
Other Authors:	Noble, Charles H. (Editor), Durmusoglu, Serdar (Editor), Griffin, Abbie (Editor)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]
Subjects:	New products > Management. Product management. Electronic books.
Online Access:	Connect to the full text of this electronic book

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