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Entertainment, media & advertising market research handbook 2015-2016 /

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Bibliographic Details
Main Authors: Miller, Richard K. (Richard Kendall), 1946- (Author), Washington, Kelli D. (Author)
Corporate Author: Richard K. Miller & Associates (Author)
Format: eBook
Language:English
Language Notes:Text in English.
Published: Loganville, GA : Richard K. Miller & Associates, [2015]
©2015.
Edition:14th edition.
Series:RKMA market research handbook series.
Subjects:
Marketing research > Handbooks, manuals, etc.
Leisure > Research > United States > Handbooks, manuals, etc.
Advertising > Research > United States > Handbooks, manuals, etc.
Consumer behavior > Handbooks, manuals, etc.
Advertising > Research.
Consumer behavior.
Leisure > Research.
Marketing research.
United States.
BUSINESS & ECONOMICS / Industrial Management.
BUSINESS & ECONOMICS / Management.
BUSINESS & ECONOMICS / Management Science.
BUSINESS & ECONOMICS / Organizational Behavior.
Handbooks, manuals, etc.
Electronic books.
Online Access:Connect to the full text of this electronic book
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Call Number: GV174 .M545 2015eb
 
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GV174 .M545 2015eb Available
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