The small BIG : small changes that spark BIG influence /

Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies.

Bibliographic Details
Main Author: Martin, Steve J.
Other Authors: Goldstein, Noah J., Cialdini, Robert B.
Format: Book
Language:English
Published: New York : Grand Central Publishing, [2014]
Edition:First edition.
Subjects:

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