Consumer marketing 2014-2015 /
Consumer Marketing 2014-2015 categorizes consumer marketing tactics into 52 topics, each presented in a separate chapter. Current market research and statistics, an analysis of effectiveness, surveys of marketers and consumers, and discussions of trends are presented for each. The handbook also exam...
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| Format: | eBook |
| Language: | English |
| Published: |
Loganville, GA :
Richard K. Miller & Associates,
[2014]
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| Edition: | 3rd ed. |
| Series: | RKMA market research handbook series.
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| Online Access: | Connect to the full text of this electronic book |
Internet
Connect to the full text of this electronic bookAvailable Online
| Call Number: |
HF5415.1 .M55 2014eb |
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| Call Number | Status | Get It |
| HF5415.1 .M55 2014eb | Available | |