Reputation economics : why who you know is worth more than what you have /

As the internet has increasingly become more social, the value of individual reputations has risen, and a new currency based on reputation has been created. This means that not only are companies tracking what an individual is tweeting and what sites they spend the most time on, but they're usi...

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Bibliographic Details

Main Author:	Klein, Josh, 1974-
Format:	Book
Language:	English
Published:	New York : Palgrave Macmillan, 2013.
Edition:	First edition.
Subjects:	Electronic commerce > Social aspects. Marketing > Social aspects. Internet marketing > Social aspects. Reputation > Economic aspects. Online social networks > Economic aspects. Business networks > Social aspects. Economics > Sociological aspects. BUSINESS & ECONOMICS / Marketing / General. BUSINESS & ECONOMICS / Economics / General.