Communicating India's soft power : Buddha to Bollywood /

"In recent years, India has emerged as a major economic and political power: on the basis of purchasing-power parity, it was the world's fourth largest economy in 2011. Yet the country's cultural influence outside India has not been adequately analyzed in academic discourses. As the w...

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Bibliographic Details

Main Author:	Thussu, Daya Kishan
Format:	Book
Language:	English
Published:	New York, NY : Palgrave Macmillan, 2013.
Subjects:	Communication and culture > India. International relations and culture > India. Communication, International. Mass media policy > India. National characteristics, East Indian. India > Foreign relations. POLITICAL SCIENCE / International Relations / General. HISTORY / Asia / India & South Asia. HISTORY / Social History.