APA (7th ed.) Citation

ebrary, Inc, Kaufmann, H. R., & Panni, M. F. A. K. (2013). Customer-centric marketing strategies: Tools for building organizational performance. Business Science Reference.

Chicago Style (17th ed.) Citation

ebrary, Inc, Hans Ruediger Kaufmann, and Mohammad Fateh Ali Khan Panni. Customer-centric Marketing Strategies: Tools for Building Organizational Performance. Hershey, PA: Business Science Reference, 2013.

MLA (9th ed.) Citation

ebrary, Inc, et al. Customer-centric Marketing Strategies: Tools for Building Organizational Performance. Business Science Reference, 2013.

Warning: These citations may not always be 100% accurate.