Corporate disasters : what went wrong and why.

Profiles the biggest corporate mistakes or misdeeds throughout history -- covering the people, the times, the decisions made. From the infamous sock puppet of Internet lore to earlier entrepreneurial attempts that just plain flopped, each essay puts the business and its operators in the context of i...

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Bibliographic Details

Corporate Author:	Gale (Firm)
Format:	Book
Language:	English
Published:	Detroit : Gale, Cengage Learning, [2012]
Subjects:	Organizational change. Business failures. Success in business. Management.