Scientific selling : creating high-performance sales teams through applied psychology and testing /

"A truly scientific approach to measuring and improving sales performanceScientific Selling shows how statistically-valid measurement can improve every element of the sales environment&emdash;from management to coaching to training to creating long-term sustainable sales results. Sales orga...

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Bibliographic Details

Main Author:	Martini, Nancy, 1959-
Corporate Author:	ebrary, Inc
Other Authors:	James, Geoffrey, 1953-
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, 2012.
Subjects:	Selling > Psychological aspects. Success in business. Electronic books.
Online Access:	Connect to the full text of this electronic book