Strategic communications for nonprofit organizations : seven steps to creating a successful plan /

Bibliographic Details
Main Author:	Patterson, Sally J.
Other Authors:	Radtke, Janel M.
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, [2009]
Edition:	2nd ed.
Series:	Wiley Online Library.
Subjects:	Communicatie. Niet-commerciële organisaties. Strategische planning. Advocacy advertising > Planning. Institutional advertising > Planning. Nonprofit organizations > Marketing > Planning. Associations sans but lucratif > Marketing. Publicité institutionnelle. Publicité-plaidoyer. BUSINESS & ECONOMICS > Green Business. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource. Revised edition of: Strategic communications for nonprofit organizations / Janel M. Radtke. c1998.
Physical Description:	1 online resource (xiv, 274 pages) : illustrations
Bibliography:	Includes bibliographical references (pages 265-266) and index.
ISBN:	0470442700 (electronic bk. : Adobe Digital Editions) 0470442719 (electronic bk. : Adobe Digital Editions) 0470443111 (electronic bk. : Mobipocket Reader) 1118386809 (electronic bk.) 6612009144 (electronic bk.) 9780470442708 (electronic bk. : Adobe Digital Editions) 9780470442715 (electronic bk. : Adobe Digital Editions) 9780470443118 (electronic bk. : Mobipocket Reader) 9781118386804 (electronic bk.) 9786612009143 (electronic bk.)
DOI:	10.1002/9781118386804