The impulse economy : understanding mobile shoppers and what makes them buy /
A crash course in making mobile work. We live in a world where our mobile devices have become extensions of ourselves. We depend upon them for instant connections to entertainment, social media, news and shopping deals. What can a business do to maximize the mobile buying power of the new impulse co...
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| Format: | Book |
| Language: | English |
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New York :
Atria Books,
[2011]
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| Subjects: |
West Campus Library: Stacks
| Call Number: |
HF5415.1265 .S385 2011 |
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| Call Number | Status | Get It |
| HF5415.1265 .S385 2011 | Available | |