Black still matters in marketing : why increasing your cultural IQ about Black America is critical to your business and your brand /

Bibliographic Details
Main Author: Miller, Pepper
Format: Book
Language:English
Published: Ithaca, NY : Paramount Market Publishing, [2012]
Subjects:
Description
Physical Description:xix, 212 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780981986951
0981986951