Black still matters in marketing : why increasing your cultural IQ about Black America is critical to your business and your brand /
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| Format: | Book |
| Language: | English |
| Published: |
Ithaca, NY :
Paramount Market Publishing,
[2012]
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| Subjects: |
| Physical Description: | xix, 212 pages : illustrations ; 24 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780981986951 0981986951 |