Marketing plans : how to prepare them, how to use them /
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| Corporate Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
Chichester, West Sussex, U.K. :
Wiley,
2011.
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| Edition: | 7th ed. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Item Description: | Electronic resource. |
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| Physical Description: | xvi, 573 pages : illustrations (some color) |
| Bibliography: | Includes bibliographical references and index. |