Sport as a business : international, professional and commercial aspects /

Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalization, p...

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Bibliographic Details

Other Authors:	Dolles, Harald, 1961-, Soderman, Sten
Format:	Book
Language:	English
Published:	New York : Palgrave Macmillan, 2011.
Subjects:	Sports administration. Sports > Economic aspects. Sports > International cooperation.