Mastering the world of marketing : the ultimate training resource from the biggest names in marketing /

"The best of the best strategies from leading marketersThere are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the...

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Bibliographic Details

Main Author:	Taylor, Eric, 1963-
Corporate Author:	ebrary, Inc
Other Authors:	Riklan, David, 1961-
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, 2011.
Subjects:	Marketing. Success in business. Electronic books.
Online Access:	Connect to the full text of this electronic book