Understanding proactive customer orientation : construct development and managerial implications /

Bibliographic Details
Main Author:	Herhausen, Dennis
Corporate Author:	SpringerLink (Online service)
Format:	Thesis eBook
Language:	English
Language Notes:	Foreword and abstract in German.
Published:	Wiesbaden : Gabler Verlag, [2011]
Series:	Gabler research.
Subjects:	Customer relations > Management. Electronic books.
Online Access:	Connect to the full text of this electronic book

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